Liron Lerman



Liron Lerman is a New York city based augmented reality subsidiaries manager at the Glimpse Group. Liron discovered his passion to augmented reality while developing his Master’s thesis, a game where players attempt to govern a fishery without exploiting the commons. As an interaction designer manager for renowned artist Clifford Ross, Liron created a large scale augmented reality app which was displayed at the Massachusetts Museum of Contemporary Art (MASS MoCA) and was quoted by the New York Times as “The most advanced [Augmented Reality] yet of its kind.” His work on augmented reality for Clifford Ross later gave birth to the “Invisible Art” app, the first augmented reality art book of its kind, which was published by MIT press. Liron app “HMoCA” was designed for Herzeliya Museum of Modern Art to enable visitors to leave comments on various exhibitions using augmented reality chat billboards. Liron is managing two subsidiaries at the Glimpse Group developing an AR greeting cards app (TinkerNote) as well as location based AR platform (LocateAR) that enables businesses and individuals to place AR content in front of their stores. Liron holds a BA in economics from Columbia University, and an MFA in game design from NYU.


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